The MITAS Customer Conference 2026 will take place in the heart of historic downtown McKinney, Texas — just 30 minutes north of Dallas.

Known for its small-town charm and vibrant downtown, McKinney offers a unique blend of history, culture, and hospitality. The walkable downtown district features locally owned boutiques, art galleries, restaurants, and entertainment venues. Once the hub of commercial and social life in Collin County, downtown McKinney continues to thrive as a popular destination for shopping, dining, and exploring.

To learn more about the area and plan your visit, go to Visit McKinney

Conference Overview
Conference Registration
Agenda
Hotel & Travel